We’re thrilled to announce StreamWork: A creative workflow management platform for marketers and agencies
After 18 months in stealth mode, our team is beyond excited to announce StreamWork, a creative review software platform purpose-built for teams who work on visual assets. We created StreamWork to help business teams — marketers, agencies, sales teams and more — streamline their entire approach to creative review. If you work on campaigns where multiple stakeholders are involved, tasks and feedback need to be tracked, and nuanced approvals are critical; StreamWork can make the process a whole lot easier.
Jul 20, 2022
The idea behind StreamWork is based on my experience working on videos at Google, Apple and Warner Bros, where I learned one universal truth — developing creative assets is difficult! I was focused on fixing a broken process; so, I quit my job and put my life savings into building a creative workflow solution. Building StreamWork hasn’t been easy. Like most things, the journey has had ups and downs. I started drafting the specs for StreamWork when my son was just three months old, and I won’t pretend that I was able to juggle everything alone. I was lucky to have access to child care and the support of my family and friends. There were many late nights when all I wanted to do was snuggle next to my sleeping son, and many days when it felt impossible to close my laptop in the evening to focus on bathtime.
Every member of the StreamWork team also struggled to balance life, family and work — and for some, this balancing act took on a dramatic new dimension in February. Many of our engineers are based in Kyiv, and their lives were upended overnight when the country was invaded. Some team members had to relocate their families, and others joined the war effort. Their insistence to forge ahead with their work on StreamWork, despite everything they continue to live through, has been nothing short of inspiring.
There’s no question this year has been challenging. Many of our team members are living in a country at war, the residual effects of the pandemic continue, the market is down. But if there is anything this journey has taught me, it’s the power of resilience. While we’ve clearly had some (very low) lows, the truth is that we’ve also experienced incredible highs. We’ve built a creative collaboration platform we are proud of, that we believe will transform the way business teams work on videos, images, PDFs, presentations, and more. We’ve scaled our mighty team from one to 20, and we’ve built a camaraderie that extends far beyond our work.
We are honored today to announce the creative workflow management platform that we’ve been building these past 18 months. We know that this is just the start. We won’t stop tinkering, refining and expanding StreamWork until we’ve built the best creative feedback tools possible, and we’d love for you to be part of it. Join our beta waitlist at www.streamwork.com so we can hear what you think of the creative review tools we've developed! We plan to start rolling out invites to free 30-day beta spots later this summer.
In the meantime, if you know of marketers or agencies that might benefit from the creative feedback tools we’ve built, we’d love it if you helped us spread the word about our launch!
Meredith is the Founder and CEO of StreamWork, a creative workflow management platform built for teams who work on creative. Meredith has 12+ years experience working as a marketer at Apple, Google, YouTube and Warner Bros., and has worked on hundreds of creative assets with teams large and small. Her mission is to simplify the way teams work on creative.